Sunday, April 3, 2011

Cost Savings- Advertisements


Newspaper Advertisement: $78 per column inch (color) Star Bulletin

Yellow Pages: $200 per month

Television: $1000-$2000 per month (local channel)

Brochures: $250 for 500 Brochures

Flyers: $29.99 for 25 8.50”x 10.98”

Business cards: $10.00 for 250 cards <http://www.vistaprint.com/business-cards-next-gen.aspx?mk=business+cards&ad=e&GP=4%2f3%2f2011+5%3a49%3a55+PM&GPS=1513632547&GNF=1>

Bulk Mail:  
Minimum Quantities
500 pieces for First-Class Mail
300 Pieces for Presorted or Carrier Route Mail
Standard Class Rates
$0.21-$0.27 per item

Non-Profit Rates
$0.11-$0.17 per item


Local magazines:  Inspiration Journal: Hawaii’s Wellness Journal
Color Ads (lowest/highest)
1/9 page $325 per issue
Back cover $1,900 per iss.
Black & White (low/high)
1/9 page $290 per issue
Full page $1000 per iss.
Resource Directory & Market Place
1 issue $125
4 issues $350 per issue
http://www.inspirationjournal.com/index.html

Radio: $1000 per week (30 second ad)

Advertisements in Movie Theaters: $6000 for 6 months

Store-front Signage: Range $500-$800

2 comments:

  1. Great information Brandy! Good job! Your figures can now be input into our excel chart. Mahalo,
    Bevin

    ReplyDelete